In truth, it’s hard to be sure.
The Vermont political calendar is in flux these days. Election season starts far, far earlier on the one hand, but most casual observers still don’t really check in until October. The Tarrant for Senate campaign has tried to break out of that cycle (and its obvious benefit to incumbents) through advertising, running more ads than any Senate campaign in the country, but that strategy seems to have largely backfired. Whether it’s because voters don’t want to think about these things before October, or simply because the ads are so distasteful is hard to say.
Despite this fact, the campaigns have to start early – to raise money, test messages, lay the institutional groundwork and ideally build a field campaign (although everyone still waits too long on that one, as a robust, proactive field operation is still considered lower priority to most insiders).
However, although candidates and insiders have expanded their election calendar, most Vermonters-at-large haven’t, at that makes the late season dynamics hard to read. Although structurally not significantly different than the Clavelle campaign (and at roughly the same point in the polls from this time two years ago), the Scudder Parker campaign has all of a sudden created quite a stir among the media and we political junkies. In fact, the stir was teed up by the strategically incomprehensible decision by the Douglas campaign to run insulting attack ads against Parker. This caused many folks to sit up and take notice (even if they were scratching their heads), and set up Parker perfectly for his superior debate performances. Parker more than made up for his shaky and often underwhelming vocal timbre with direct, specific surgical strikes in these forums that have been the most effective rhetorical jabs Douglas has ever had to grapple with – and Douglas’s reaction belied how unaccustomed he is to such treatment.
Nevertheless, it’s very hard for those of us who have been following this race for some time to discern whether or not Parker is scoring points with the greater populace. To us, this is the latest chapter of a months-long narrative that suddenly has the makings of an underdog story like “Rocky.” But most folks are only just checking in, and are only just now building their own narrative of the race. To them, Parker is likely appearing as a genuine challenger as a result of the attention, but there has not been an opportunity as yet to build real momentum. In other words, there’s likely buzz, but not necessarily progress.
With such a short window of opportunity against so popular an incumbent, there may simply not be the time to build any momentum. Still, thanks to his debating skills and with the help of the Governor himself, Parker does have a genuine opportunity to build that momentum that he didn’t have before. Whether six weeks is enough time is hard to say. Small states like Vermont can turn on a dime, but they usually don’t.
Still, against the changing character and schedule of Vermont elections, we are still to an extent in uncharted territory. We’ll have to see what the next weeks (and debates) bring. Played right, who is to say the buzz couldn’t snowball (please pardon the mixed metaphor, there…)?